Goddess Body: Mission, Vision, and Values Refinement

Goddess Body: Mission, Vision, and Values Refinement
My current mission and values found here: https://goddessbody.com/pages/about are strong, authentic, and rooted in My lived experience. However, this new refined version clarifies the why, who, and impact in language that's specific, visionary, and highly aligned with my founder DNA and the teachings from Week 1 of the So Ambitious HBCU pre-accelerator.
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Refined Mission Statement
Goddess Body exists to empower, restore balance, and offer holistic healing to women (especially Black and multicultural women) through plant-based wellness & hygiene solutions rooted in biology, herbology, and ancestral knowledge. We empower women to reconnect with their bodies, embody their divine feminine attributes, and live in radiant health, naturally.
Refined Vision Statement
We envision a world where every woman feels safe, supported, as well as spiritually & holistically driven in her every day life. Where feminine wellness is no longer taboo, underserved, or misunderstood, but respected as essential to community health.
At Goddess Body, our work helps shift cultural conversations around womb care, hormone balance, and holistic living. Within 5 years, our products, education, and healing spaces will reach 1 million loyal customers positioning natural health as the foundation for generational well-being, emotional restoration, and spiritual clarity.
We're building a future where women don't just survive, they thrive...glowing, growing, and rising in full alignment with their God given purpose.
Refined Core Values: The G.O.D.D.E.S.S. Code of Ethics
G — Gratitude
We honor every woman who chooses us. Every order, every testimony, every life we touch is sacred and we serve with thankfulness in our hearts and excellence in our hands.
O — Optimism
We believe healing is possible. That joy, peace, and self-sufficiency are attainable. Optimism fuels our creativity, our community, and our commitment to uplifting others.
D — Dedication
We show up for the women we serve and for ourselves. Through every season, we remain rooted in our mission and committed to long-term transformation over temporary trends.
D — Discipline
We practice what we preach. Through daily focus and aligned habits, we sustain our mission and inspire others to do the same. Our discipline makes us dependable.
E — Excellence
Our products, practices, and people reflect a standard of beauty and care that is deeply intentional, science-backed, and holistically led. We create nothing we wouldn't give to our own mothers or daughters.
S — Service
Healing is our highest calling. Every formula, conversation, and piece of content is created in service to the holistic wellness, restoration, and empowerment of women.
S — Safe Space
We are stewards of sacred space. Whether online or in person, Goddess Body is a judgment-free sanctuary where women are seen, heard, and held as they journey back to themselves.
Litmus Test Results
I asked the following 2 questions regarding my mission & core values to 3 people who know me the best, here are the results:
Does this sound like me?
Mom: "What do you mean "does this sound like you", did you not come up with this? If you didn't ask, I would've naturally assumed it was you"- we laugh hysterically
Sister: "Yup this definitely is you all day, all night"
Bestie: "What kind of question is that, is this some type of trick question?" (me: just answer tine) Her: "Ummm... is it supposed to sound like someone else? like yea it sounds like you. Why wouldn't it sound like you. I don't understand. "- (me: face palm)
Would you follow this leader?
Mom: "Of course dear...right off a cliff!"- we laugh hysterically again.
Sister: "Of course, I and 150,000+ others already "follow" you lololol get it?!"
Bestie: "What? What kind of line of questioning is this? Yes Angela, yes I would follow you. I already do everything you tell me to anyways, so yes, the answer is yes. Wait, are you asking would I follow you based off this information alone, like if I didn't know you?Ummm I guess, but I don't really follow people I don't know. But you know that already. No more weird questions."
Prototype & Product Design
Focus of the Session
This week was about moving from concept → prototype.
The issue I had was that we've been in business for 14 years and we already have Actual MVP products and therefore don't need to "build a prototype" for our actual women's holistic health & feminine careproducts. Instead we are focused on what's one feature or user flow we want to add or change? and building that out.
Even if a business already has products (like Goddess Body), the task is to prototype a new feature, user flow, or a 2.0 version of the offering.
Key Concepts
Prototype Definition
A prototype is an early, simplified version of a product, service, or feature.
Goal: test ideas quickly, get feedback, and identify flaws before fully building.
Types of Prototypes
Low Fidelity: sketches, wireframes, simple clickable flows.
High Fidelity: more polished, interactive demos closer to the real product.
What to Prototype
A specific feature or user flow (onboarding, checkout, subscription, etc.).
Or a Product 2.0 Vision — imagining how your offering evolves to the next level.
Best Practices
Keep it simple and fast — don’t overbuild.
Use tools like Figma, Canva, Jotform, Glide, Notion for mockups.
Focus on testing one clear question: “Does this make sense for the user?”
Assignments
Build our first prototype (feature, flow, or 2.0 concept).
Share visuals/screenshots of the prototype.
Be ready to explain why this feature/flow was chosen and what problem it solves.🌸 Week 4 Sprint Deliverable
Prototype & Product Design
Focus of the Session
This week was about moving from concept → prototype.
The issue I had was that we've been in business for 14 years and we already have Actual MVP products and therefore don't need to "build a prototype" for our actual women's holistic health & feminine careproducts. Instead we are focused on what's one feature or user flow we want to add or change? and building that out.
Even if a business already has products (like Goddess Body), the task is to prototype a new feature, user flow, or a 2.0 version of the offering.
Key Concepts
Prototype Definition
A prototype is an early, simplified version of a product, service, or feature.
Goal: test ideas quickly, get feedback, and identify flaws before fully building.
Types of Prototypes
Low Fidelity: sketches, wireframes, simple clickable flows.
High Fidelity: more polished, interactive demos closer to the real product.
What to Prototype
A specific feature or user flow (onboarding, checkout, subscription, etc.).
Or a Product 2.0 Vision — imagining how your offering evolves to the next level.
Best Practices
Keep it simple and fast — don’t overbuild.
Use tools like Figma, Canva, Jotform, Glide, Notion for mockups.
Focus on testing one clear question: “Does this make sense for the user?”
Assignments
Build our first prototype (feature, flow, or 2.0 concept).
Share visuals/screenshots of the prototype.
Be ready to explain why this feature/flow was chosen and what problem it solves.🌸 Week 4 Sprint Deliverable
Prototype & Product Design
Focus of the Session
This week was about moving from concept → prototype.
The issue I had was that we've been in business for 14 years and we already have Actual MVP products and therefore don't need to "build a prototype" for our actual women's holistic health & feminine careproducts. Instead we are focused on what's one feature or user flow we want to add or change? and building that out.
Even if a business already has products (like Goddess Body), the task is to prototype a new feature, user flow, or a 2.0 version of the offering.
Prototype & Product Design
Focus of the Session
This week was about moving from concept → prototype.
The issue I had was that we've been in business for 14 years and we already have Actual MVP products and therefore don't need to "build a prototype" for our actual women's holistic health & feminine careproducts. Instead we are focused on what's one feature or user flow we want to add or change? and building that out.
Even if a business already has products (like Goddess Body), the task is to prototype a new feature, user flow, or a 2.0 version of the offering.